Investigate and state, Starbucks marketing mix. (Product, Place, Promotion and Price.)
Describe the promotional strategy, and state whether or not, it is effectively reaching the consumer, and how does it, in your opinion, target consumer(s)? Does it satisfy a want, or need, in any way?
Ask someone who uses a Starbucks product, or if you purchase a Starbucks product, describing the value in using the mobile app, or technology, for ordering? How effective is it?
 

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